Color of the Year
Member Ray Zablocki recently finished work on the announcement video for Benjamin Moore’s Color of the Year, 2017.
Each year, the company focuses on a single color out of its vast library to feature and champion for 12 months. The color is the cornerstone that the entire yearly campaign's palette and story are built around. This video, directed by Ray, focuses heavily on the story and research behind the selection, exploring unique objects, textures, light and shadow.
And the color of 2017? See below to find out.